11 Tips and Tricks by the Best Digital Marketing Agency, Kolkata to Create More Engaging Social Media Content

 

Almost 3.8 billion social media users are there. Social media is something that is offering you platforms to showcase your product or service to a huge number of audience. But to showcase anything you need focus on what you are showing, you need to focus on your content. Because content is the key. Content is the main medium that can make it or break it for you. There are other pages too that provide a product or service just like you. But. You need to stand out with what you post. You need to make your content more engaging to grab people’s attention. Do not know how to make your content much more engaging? Do not worry at all, the best digital marketing agency, Kolkata is here with some amazing tips that can make you create more engaging content.

11 Ways to Create Engaging Content:

1.     Educate Your Audience:

Knowledge is the power. Content that consists of something that can share some knowledge can easily intrigue your audience’s attention. If your audience gets something useful to learn from your post, then they will keep coming back to check your posts.

2.     Entertain Your Audience:

Who does not like to get entertained? However, entertaining does not always need to look funny or doing funny stuffs. Unique stories, behind the scenes and before-after posts are fun to watch. The best digital marketing agency, Kolkata is suggesting you show your magic and make an impression of your posts which will drag your audiences to check out your content.

3.     Share Some Stories:

People love stories. Especially stories that can motivate them, inspire them. You can opt for some posts, where you can share the stories related to your brand. Share your journey with your audience. Share your experience as an entrepreneur.

4.     Share Relevant Content:

You should share something that is relevant to your audience. People always get attracted to what they can relate. Memes are something where people can relate to a lot. As it can nurture their emotion, can make them laugh. So, try to hit your audience’s heart, make content that are based on the current trends or try to share your personal challenges.

5.     Focus on Visuals:

Appealing visuals can say a lot without saying much. Because our brain can process pictures and videos 60,000 times faster than the text can. The best digital marketing agency, Kolkata is here who can help you with trendy graphics that can grab people’s attention and make your posts a lot more engaging than before.

6.     Use Hashtags:

Hashtags really play a pivotal role especially on platforms like Instagram and Twitter. Not using any hashtag is not at all an option, besides, you should not clutter your posts with hashtags that are not at all relevant. Hashtags can increase your posts reach on social media but using hashtags that people do not follow or hashtags that are not related to your content can not help you.

7.     Share Client Feedbacks or Testimonials:

Client review is a great marketing tool. A positive review or testimonial from your clients can create your brands reputation and create trustworthiness on your potential client’s mind. Most of the people these days, buy something or choose a service after seeing some positive reviews from buyers.

8.     Share Content of Other Brands:

Another strategy can be sharing content of other brands. If the brands are not your competitors, and come under the same industry or the industries that are related to yours, you can share their content.

9.     Create Contests:

Contests or Giveaways are one of the great ways to get more reach. The best digital marketing agency, Kolkata suggest you to arrange some contests or giveaways, arrange some gifts for the winners and ask the participants to like, follow, share your posts and tag their friends so that your page gets more exposure.

10.  Reuse Your Previous Posts:

People might feel monotonous with same kind of posts every day. Instead, reuse your old posts in a new way. Take some of the lines or quotes from your old blogs or posts and turn it into a new trendy graphic. Or create a new visual content with the glimpse of your previous post or an event that got good reach on social media.

11.  Connect with Your Audience:

According to the best digital marketing agency, Kolkata, nothing can be better than connecting with your audience. Create some puzzles or quizzes to engage more with your target audience. Try to interact with your audience more through your posts, let your audience know you.

Following these 11 tips and tricks to get more engagement can really help you create more engaging content. Also, the best digital marketing agency, Kolkata, is here to create some really engaging and trendy posts for you.